I can’t help but stand in awe of how far we have come technologically. Social media is more powerful than it ever was. In an instant you can share messages with the world, communicate great memories with friends and even promote your cause, whatever it is. However, among the thousands of images and messages we see daily, I have noticed a trend appear in some women: they seem to be all style and no substance. The biggest investment they make is in their designer labels, coloured extensions and false nails but deep down they have nothing concrete to offer. They tweet rubbish… They post obscenity… Or some spend their entire lives littering their Facebook pages with pictures of themselves which read: Do you think I’m pretty??